From its breathtaking industrial design to its elegant desktop icons to everything in between, a Mac delivers a computing experience to savour. And the more you get to know it, the more you'll want to spend time with it. How many things can you say that about?
Apple designers and engineers agonise over every millimetre of every new Macintosh model and every pixel of the user interface. The result: ergonomic products that are the toast of the design world. You can see obsession with detail wherever you look: the orderly layout behind the removable back cover of the iMac, the pint-sized perfection of the Mac mini, the anodised aluminium alloy enclosure of the MacBook Pro, even the elegantly simple Mighty Mouse.
About the user interface, the more said the better. It starts with the desktop. A unique, friendly background image welcomes you, and photo-realistic icons on the Dock and in the Finder beg to be clicked. Launch the Dashboard and marvel at the colourful widgets — small applications that are as elegant as they are functional. Start a multi-person video conference using iChat and a built-in iSight camera and see an astonishing three-dimensional view of all participants. Enjoy pristine video quality in QuickTime movies.
No detail is too small. Window title bars possess the eye-pleasing look of brushed metal and brightly coloured buttons that immediately signal their functions.
So throw out your pre-conceived notions of how a computer should look, then take a closer look at a Mac.
